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BEST WEB PROMOTION
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Cross promoting is a powerful
technique used by many Internet marketeers to increase the
exposure of their products, services or publications. The
most effective technique used in cross promotions is
recommendations. By providing each other with a personal
recommendation you can increase your response rates
tremendously.
Here are some popular cross
promoting techniques you can use to boost your business:
Link Exchanges Exchange links with web
sites similar to yours, but not in competition. Many
Search Engines are now utilizing a new system that tracks and
ranks sites according to the number of links pointing to a
particular web site. By exchanging links with similar web
sites, you will not only increase your Search Engine ranking,
but you will also increase your web site traffic.
Ezine Ad Swaps Exchange subscription ads with
other ezine publishers. Ezine advertising is one of the
best forms of advertising on the Internet. By swapping ads
with fellow ezine publishers, you can run your ad in other
publications free of charge. Subscription
Exchanges Exchange subscription information with fellow
ezine publishers. Provide recommendations within your ezine's
welcome message, thank you page and even on your multiple
subscription ezine form. Ezine Column
Swaps Partner with a similar publication and provide
content for each other. This may be a weekly tips column,
question and answer column or whatever you'd like.
Byline Exchanges Write articles and allow them
to be freely published. Exchange byline information with
fellow writers and provide recommendations. With each article
you write you are entitled to include your author bylines.
Bylines are nothing more than an advertisement for you,
your web site, products or services. Instead of including your
standard bylines, use half of the space for yourself and the
other half to promote the writer you've partnered with.
Signature Exchanges A signature or SIG file is a
few lines of information about your business at the bottom of
any form of Internet communication. Exchange SIG file
information with other marketers and provide recommendations.
Ebook Exchanges Partner with fellow Internet
marketers and create free ebooks to freely distribute. The
ebook should mutually benefit and promote both of you while
providing valuable information for your visitors.
Private Web Rings Set up a private web ring and
partner with web sites that are similar to yours, but not in
competition. Provide recommendations for each site within your
ring. Ride Alongs A ride along is any extra
information (advertisements) sent along with a direct
mailing. You can use this same technique with any ezine
solo mailings you may run by including an exchange
recommendation within your mailing. In addition, you can
include recommendations within your thank you letters you send
out when you deliver your products.
Upsells An upsell is used when your customer
is in the process of ordering your product. Another
product is introduced for a small additional cost just as
you're closing the sale. This technique is used with many
infomercials when the customer calls in their order. The
operator will introduce an additional product for a minimal
extra charge. You can use this same technique on your order
page. Trade product recommendations with fellow marketers.
Free Bonus Free bonuses are used as an
incentive to increase sales. Provide and exchange bonuses
with other marketers. This technique will not only increase
your sales, but will also promote your products and services.
Forum and List Moderation Trade forum or list
moderation duties. Partner with similar web sites or lists and
share in the moderation duties. Place short BIOS with links at
the top of the forum or within each list post. A quality
recommendation will pull a much higher response rate than just
a link or banner. Cross promote with individuals you truly
respect and believe in, as your professional reputation is on
the line.
Click Down--!! -Web Promotion Software!!!
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